#339 / Fishy

When business people start talking about "disruption," like that's a good thing, I get really nervous. Now, it appears that our modern disruptors have focused on fish. 

Here is a link to an interesting article from the online magazine Pacific Standard. Titled, "Fish 2.0 Wants To Revolutionize The Seafood Industry," the article tells us what's coming:

I would say that there's a great number of investors looking at two things: the use of technology to forward sustainable seafood and to improve aquaculture. Those are things where it solves a problem and can scale quite rapidly. 

There's a need for new fish feeds, because fish feed prices are really high. There is a need for new technologies to prevent disease in aquaculture, because otherwise there is too much risk in aquaculture production. There are growing local markets for seafood, especially in Asia.

New food systems are being created by "investors," and investors armed with technology want to put human beings in charge of the biology of our oceans. The purpose of this "Fish 2.0" effort is to make it possible for us to produce more and eat more. That's what is being called "sustainable" in the article.

"Sustainable" is a great word, but its use in this context is meant to obscure the actual truth: human beings are exceeding the limits of the Natural World in virtually every way (including by over-fishing our oceans). The right reaction to our "unsustainable" behavior would be to reduce our consumption, and to find a way to live within the limits of nature. Taking over natural processes, making them more dependent, in the end, on human action, is not the right approach. In Nature, it works the other way around. 

What do I think about Fish 2.0?

Fishy!

Image Credit:

https://psmag.com/environment/revolutionizing-the-fish-industry